SERVICES

The Eddy Company works on many levels with both retailers and developers. We serve as the real estate department for the retailer or developer who do not have a full-time real estate department.

For example, retailers and restaurants retain us to participate as a key member of their development team in strategic planning. We determine and recommend the best potential sites for expansion, provide market and occupancy cost analyses, and negotiate the lease on behalf of our clients. We may work with local brokers to gather additional demographic and market rental comparables.

For developers, we serve as the point retail consultant in determining market overview, competitive project analysis, leasing strategies, merchandise mix, and lease negotiations. Years of experience in a wide variety of retail-commercial properties provide the background to support planning, product designation, marketing, merchandising strategies and all facets of leasing.

In essence, The Eddy Company determines in partnership with our clients their needs and then structures our consulting relationship on that.

No matter who the client is, our work has one aspect in common: We are results driven. We set realistic goals for each client assignment, and we pride our results-oriented track record where due diligence and execution is key. Historically, we work with clients over a long period of time – where developing a responsive and trusting relationship is everything.

We are Retail Advocates

We understand what developers want. We understand what retailers need. In sum, we understand both sides of the retail equation and maximize the goals and objectives for each of our clients.

Strategic Planning - We are all doing business in a global marketplace.

The cornerstone of our consulting work is strategic planning. We have a simple motto: If the strategy does not support goal, we scrap it. So our focus is on developing the best possible strategic vision that maximizes the clients business and financial goals.

We help clients develop new directions and new strategies by challenging the “old” and integrating new ways to look at their properties and portfolio stores. We understand customer and demographic shifts and how these impact client strategies.

Market Analysis and Due Diligence

The Eddy Company performs a broad spectrum of market analyses and due diligence services – analyses of the competition, market rental rates, sales volumes, demographic, economic conditions, and overall market opportunity potential.

In sum, we help clients better understand local, national and global retail markets for possible expansion or redevelopment. We help clients integrate their need for expansion with the realities of the marketplace.

Marketing/Brand Awareness

As a member of your strategic planning team, we assist clients in developing marketing and branding programs that enhance and support your strategic objectives. The Eddy Company can provide local, regional, or national support from qualified retail marketing professionals in legal, branding and store design.

Leasing

The Eddy Company is one of the industry’s foremost experts in leasing. We understand the leasing needs of developers – international, national, and regional retailers, restaurants and national corporate retail chain stores. The Eddy Company provides the market and occupancy cost analysis and comprehensive lease negotiations in all leasing phases.

Site Selection

One of the key advantages of retaining The Eddy Company is its nearly 35 years of experience in identifying and providing due diligence to support the right locations throughout the United States for its retail and restaurant clients. We assist them in developing the potential site profile based on their goals and objectives.